RUNNING

Use the Selfie App and join the rest of the world in a search to cure spinal cord injury

By Red Bull New Zealand Ltd.

This Sunday night at 11pm (NZT) on May 3, the Wings for Life World Run will start simultaneously in 33 countries around the world to help find a cure for spinal cord injury.

New Zealand will not have a local run this year, but for the first time ever, thanks to the Wings for Life World Run app, users are able be a part of this global running movement on their favourite track at the same time as other runners, no matter where in the world they are. They will experience their own race via smartphone, with their own race number and entry in the results list.

The Selfie Run is like a Catcher Car in your pocket. Through the live radio integrated into the app, participants will be kept up to date on events around the world. Registration for the Selfie Run costs €15.00 (approx. NZD $22.00). As with all proceeds from the official run, 100 percent of the fee will go to benefit the Wings for Life Spinal Cord Research Foundation.


Key features of the Wings for Life World Run app:

• Training mode: Competitors set their own goal and train with a virtual Catcher Car

• A live radio will keep competitors up to date on all results around the world

• Participate in the Wings for Life World Run independently no matter where they are

• Unique concept: Escape the Catcher Car – instead of running for a finish line, the finish line chases them!

• Social media: Share training progress with Facebook friends

• Run and test themselves against other Selfie Runners in the global Selfie Run ranking.

The Wings for Life World Run app is available free for iPhone and iPod touch on the App Store and for Android smartphones on Google Play.

The Wings for Life World Run brings together runners from every part of the globe. In 35 locations all over the world, participants will all start running at the same time. 30 minutes later the Catcher Car will set out to slowly overtake the athletes, effectively ending their race. The runners’ goal is to be caught by the Catcher Car as late as possible and become Global Champion.

New Zealand’s 2014 Wings for Life World Run male winner Braden Currie will compete this weekend in Santa Clarita, California, while New Zealand’s 2014 female winner Antonia Elliot will compete closer to home, in Melborne, Australia. Currie lead the global field of the last Wings for Life World Run for over 30 minutes in the early stages of the race. His final result was a commendable 29th place worldwide after running a staggering 45.38km stretch before being caught by the Catcher Car at 3 hours, and 20 minutes.

“It’s great being able to do what I do, whilst contributing to an amazing cause to find a cure for spinal cord injury.” says Currie. “21km is my goal and I'm aiming for the fastest 21km in the world. I’ve been using the Selfie App to train and it’s awesome!”

For more information on the Wings for Life World Run app, the Wings for Life World Run, and the Wings for Life Foundation, visit wingsforlifeworldrun.com. Your run, your track, your world, your Selfie Run at 11pm NZT this Sunday May 3, 2015.

#WINGSFORLIFE #WORLDRUN.