Rudy Project partners with Bahrain Merida Pro Cycling Team

By Rudy Project

Rudy Project is proud to support the BAHRAIN MERIDA Pro Cycling Team in this new challenge at the highest level of road cycling. As official helmets and sunglasses partner of the team, Rudy Project is going to provide riders and staff of the team with our most advanced technical products. This new sponsorship means that Vincenzo Nibali, one of the world most talented riders, and his teammates will wear Rudy Project cutting-edge helmets and eyewear during the 2017 season.
“Road cycling represents the heritage of our brand and is one of the most important asset of our company” explains Cristiano Barbazza, president of Rudy Project. “For this reason, we are looking forward to take up this exciting and demanding challenge with the BAHRAIN MERIDA Pro Cycling Team for the forthcoming 2017 season. We share with the team the commitment to excellence and the passion for winning. Our cutting-edge technical products will help the BAHRAIN MERIDA Pro Cycling Team to elevate athletes performance and to fight for the wins at world most important cycling races”.
During the competitions, Vincenzo Nibali and the BAHRAIN MERIDA Pro Cycling Team talented riders, will be equipped with Rudy Project top of the line helmets such as the Racemaster: the brand new model which provides a distinctive look and unparalleled standards of safety. In addition, the riders will use the Boost 01 and the Wing 57 helmets, which in wind tunnel testing have demonstrated the best aero performance on the helmet market. Along with the helmets, athletes will wear the Tralyx sunglasses, a model that has already seized several World Tour victories and proven to be perfect for pro-cyclist demands thanks to its extraordinary lightweight styling and phenomenal comfort combined with unobstructed wide peripheral field of vision.

“We at team Bahrain-Merida are very pleased with the partnership deal we have agreed together with world renown brand Rudy Project, together with the technical staff we have taken careful selection in all technical product partners in order to make sure we are using the best on the market to please our athletes. We are pleased to say that this is the same philosophy we are following with Rudy Project, both with sunglasses and helmets which forms the perfect combination for a professional cycling team of our level” said Brent Copeland, General Manger of BAHRAIN MERIDA Pro Cycling Team.

Together with the BAHRAIN MERIDA Pro Cycling team, Rudy Project developed for the riders stunning Gold Editions of Racemaster, Boost 01, Wing 57 and Tralyx for an exclusive and stylish look within the peloton.
Rudy Project designs, develops, manufactures and distributes around the world sunglasses, prescription solutions and helmets of the highest technical level.  Rudy Project and the BAHRAIN MERIDA Pro Cycling Team share the mission of elevating athletes performance.
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